Your author brand is your book more than simply what it is—it is how you interact with readers and how readers see you as an author. In this chapter, we’re going to talk about how you can set and develop your author voice, create a consistent tone, and establish a real connection with your readers. You may be an expert but being a gifted storyteller also matters Why You Need A Personal Brand Your personal brand is your private snapshot of how you project yourself into the world and how people perceive you.
